Don’t forget to sign up for the ACPR newsletter which is full of useful links, ideas, resources and articles from guest authors each month. It will inspire you to promote your business when you are short of ideas!
A testimonial is simply a statement from a customer or client about their experience of your products or services. Use these complimentary comments on your website, in your newsletter and alongside the offering that they refer to. You will find it makes a real difference to how customers perceive your business. A genuine third party opinion has far more weight than copy you write yourself.
How can you generate testimonials? (more…)
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If you have a small business, a newsletter is an essential promotion tool. I send one out every month, and really enjoy gathering ideas and resources to share with the readers. The newsletter readership is growing steadily too, and I use Constant Contact which shows me which stories are of interest to readers and which links they have clicked on. I’ve had some good feedback about the newsletter too. Click here to see the newsletter and sign up.
If you want some inspiration to help you start your business promotion off, sign up for the ACPR newsletter.
This month there are lots of PR tips, and an exclusive newsletter article on being a case study. If you want media coverage for your business, sign up here or email antonia@acpr.co.uk
Each month I send out a newsletter which contains the lastest tips and news from my PR business, ACPR.
There may be media requests, advice on doing your own PR, or news about other businesses and useful resources.
If you’ve not signed up already, click here.
Antonia