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Archive for the ‘Writing articles’ Category

Writing articles to promote your business

Monday, December 17th, 2007

I sent a press release about my PR book to a range of trade magazines, and as a result Accountancy Age asked me to write an article. The article has now appeared on three different websites, here, here and here, which I hope will get a few accountants and IT pros to check out and buy the book.

Book review: The Greatest Freelance Writing Tips in the World

Monday, December 3rd, 2007

I’m enjoying reading The Greatest Freelance Writing Tips in the World by Linda Jones. It is in a lovely format – a small hardback, about 6″ by 4″ - and written in short snappy sections which makes it easy to read. It is inspiring and motivating, and reminded me how to sharpen up my pitches. However, the shortness of some of the sections can make some of the content seem a little disjointed. It can be frustrating just when you get interested to find that the book has moved onto the next topic. Jones is at her best in some of the longer sections. The chapter on Writing for the Internet is one of the best, and probably worth buying the book for by itself. I’m finally clear on exactly why blogging is such a good tool to boost your website’s profile, and what a Permalink is. Linda Jones is a prolific blogger, and this shows in this section of the book. Read her latest updates to her blog for parents of twins and more, You’ve Got Your Hands Full or find out more Freelance Writing Tips in her blog of the same name. 

 

The book is very practical, and you can see that Jones has years of experience in the media. She has written for local papers, worked in PR, and currently freelances for a range of newspapers and magazines. Buy the book if you want to get paid for writing, and need some pointers about the best way to achieve this. It will be £6.99 well invested.

 

Other useful books for aspiring writers which I’d recommend:

 

The Writers’ and Artists’ Yearbook, The Writer’s Handbook, and the Media Directory are all handy references. Each has its strong points, they all have good information written by well informed people in the media, and will clue you in on how to get started. If you want to find a media contact the guides can be a starting place, although as they only come out once a year contacts may not be up to date.